The Seventh Art created a full set of branding deliverables that represent the uniquely luxurious approach of the brand, the innovative vision of the developers behind the brand, as well as the building’s inspiring exterior and interior design. Intersecting with the ingenuity of the architecture, the branding is sleek, streamlined and symmetrical. It
incorporates clean, vertical lines, mimicking the building’s tonal patterns, and reflecting subtle details inspired by the Art Deco period.

As the building marries Art Deco and Modernism, to produce a sentiment that definitely evokes the future, The Seventh Art created brand collateral that showcases the fusion of artistry and ingenuity, beauty and function, geometric patterns and luxurious materials – all with a distinct touch of glamor. The collateral emphasizes high contrast and dramatic spaces, the best of amenities, services, location and innovative residences where life stories are played out in luxury, comfort and tranquility.