Brand vision
Brand architecture
Brand narrative
Brand identity
Art direction
Social media strategy Print and digital collateral
Photography and film
CGIs and animation
Digital design and development
Immersive brand journey and sales gallery design
The Seventh Art created a comprehensive brand identity for Carolina Yards, which embodies authenticity, warmth, texture and connection. From positioning that emphasizes emotional connection to the brandmark, inspired by the project’s architecture and color palette that is both vibrant and warm, influenced by lifestyle and environment.