Brand vision
Brand architecture
Brand narrative
Brand identity
Art direction
Social media strategy Print and digital collateral
Photography and film
CGIs and animation
Digital design and development
Immersive brand journey and sales gallery design
Development consulting
Developed by Edward Baquero of the Corigin Real Estate Group, the project’s aim was to reinforce the DNA of the street – where Baquero himself was born – and to create building blocks for the future, by leaving a powerful imprint. The Seventh Art developed first a compelling and comprehensive positioning – Everything Considered. The elegant brand collateral that followed included three separate and unique coffee table books, dedicated to: Stern’s ingenious design process, the lifestyle of 20 East End Avenue, and the details of this amazing project.