Inspired by the Upper West Side and infused with creativity, The Apsley boasts elegant interiors, with thoughtful, modern elements, designed by renowned firm Champalimaud Design. Our brand deliverables reflect activity and fun, playfulness and an integration of extraordinary luxury experiences with an urban feel.

The Seventh Art branded this The Apsley as a unique high residential destination, using the enlightened aging approach, with a strong focus on health and wellness, personal growth, active involvement and continued learning. We created a vivid counter-narrative to redefine what active senior luxury living means, and what it looks like at The Apsley.